Internet Marketing / SEO

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How do you drive more traffic to your website, get top rankings in search engines and increase your brand visibility? Check out our Internet marketing and Search Engine Optimization (SEO) resources!

Online Marketing: How to write and distribute messaging that sells

 

Search Engine Optimization Enhances the User Experience Also

A higher search ranking is the dream of many Web site owners. What you may not realize is that, if done correctly, the optimisation of their site for the search engines can also see it optimised for site visitors.

Understanding and Using Search Engine Optimization

On its most basic level, search engine optimization (SEO) means improving the volume or traffic to a website through search engine results. This introduction is based on a webinar training from ifPeople (see presentation embedded at end).

Guide to Internet Marketing

What good is a Web site if your intended audience cannot, or does not, find it? With the overwhelming quantity of information and sites competing for the attention of potential customers, it is more important than ever to have a Web site that is built around the strategic goals of your enterprise and with intelligent marketing strategies. This document reviews the key elements of successful Internet marketing.

ifPeople's Quick Guide to Internet Marketing

What good is a Web site if your intended audience cannot, or does not, find it? With the overwhelming quantity of information and sites competing for the attention of potential customers, it is more important than ever to have a Web site that is built around the strategic goals of your enterprise and with intelligent marketing strategies.

25 Ways to Increase Your Organizations Communication Capacity

With so many people to reach, you can't afford to waste time. If you want to have a greater impact with current staff, there is a lot you can do to increase your communication capacity. By ensuring people are working smarter, not reinventing the wheel, and sharing knowledge, they will be more efficient and effective in their jobs. This practical resource provides a list of 25 ways to increase communications capacity, from technology to training and templates.

Online Marketing: How to write and distribute messaging that sells

Do you feel uncomfortable in being able to communicate your message in a way that is going to connect with your audience and drive sales? Communicating effectively is hard - and we recommend getting familiar with the strategy necessary to do it right. Have a walk through our training on the subject and then you'll be ready to market online successfully!